nau - flagship store pdx
unapologetic sustainable apparel brand’s humble flagship
completed fall 2015
the process
From concept to execution
taking the brand ethos from initial ideation to expanding the vision with environments, fixtures, and sustainable materiality
scales of flexibilty
designing an interiors package that can live and grow throughout the stores lifetime, allowing for reconfiguration as the seasons collection change
partnership
working closely with our client, architects, fabricators, and contractors to ensure quality in the consumer experience is upheld
Roles & Responsibilities
From the initial RFP for the NAU Flagship PDX, I was involved in developing the retail concept and managing the overarching approach to the consumer experience. After the project awarded I lead the team in designing the brand experience, developing the environmental design and build-out, the fixturing approach, and the general retail programming requirements.
Working with the NAU team, we embraced the company ethos, designing the environment, establish a flexible framework for fixturing, and aligning the material palette to reflect the focus on sustainability and longevity.
project team
architect: GBD Architects, Portland, OR
general contractor: Collas Construction
fixtures: Marketcraft pdx
engin creative - design team:
Curtis Madox - Creative Director
James Austin - Senior Designer
Almamia Devine - Project Manager